Through our sole commitment to "Kid-RITE" innovation, quality, health and style, Stride Rite will be the first choice for premium authentic footwear brands that kids love and moms trust.

Stride Rite is focused on connecting with moms by clearly communicating our brand's points of differentiation.  We have expanded our portfolio beyond our core Stride Rite brand to feature a variety of well-recognized premium adult brands, including Saucony Kids, Sperry Top-Sider Kids, and Keds Kids, while also engaging kids through exciting new product stories like Glitzy Pets and Slingshot, all supported by enhanced, kid-targeted marketing.

Stride Rite also launched our new S.T.E.P. program (Scientifically Tested, Everyday Proven), featuring our Sensory Response Technology (SRT) and offering a full footwear solution that meets kids needs from pre-walk to pre-school.  Based on scientific research, our SRT program has been statistically shown to reduce the number of stumbles and falls and promote a lifetime of healthier walking patterns. 

Stride Rite shoes can be purchased at our Stride Rite retail stores, independent shoe retailers, premium department stores, or online.

Enriching the journey of childhood one step at a time.  Stride Rite through every STEP.

To learn more about our products or to shop online, visit www.striderite.com